Balanced Scorecard
A management system that aligns performance throughout an organization to achieve strategic goals
Performance is measured in four quadrants
- Financial, customer, internal processes, and organizational learning
The four quadrants are linked by cause and effect
- Improving performance in one quadrant affects the level of performance of the other quadrants
- For example, organizational learning and growth improves the execution of internal business processes, which leads to higher customer satisfaction, which results in financial gains